EVERYTHING
YOU NEED TO KNOW
OUR
COmpetition
Based on the prompts that will be announced on July 5, participants will brainstorm an issue and come up with a business, product, or social enterprise that could contribute to solving that problem in some way.
Participants are urged to be as specific as possible, such as pinpointing a problem in a particular location and/or providing an outline of how, when, and what conditions must be fulfilled for the business to scale. Participants are also encouraged to be realistic with initial capital investment; a high initial investment should be proportionate to the standard of the industry and provide sufficient income for operations. The business should not take more than 1 year to launch.
THEME
"LIVING SUSTAINABLY"
The theme of Full Circle Competition is "Living Sustainably," challenging preconceived notions of irresponsible consumption and growth obsessive business conducts. Using this theme, we aim to inspire participants to question the ways in which we live and engage with the world. One such way to do this is to challenge ourselves to look deeper into the origins of our products of consumption, how these materials are used, and what happens to them after. How can we introduce creative solutions or new ways of conducting business in order to change these toxic traditions?
To ensure a level playing field that participants won’t come in with fully fleshed out ideas and businesses, we will be announcing prompts at the start of the competition on July 5, 2021.
What is A
SOCIAL ENTERPRISE
For this competition, participants may pitch either a business or social enterprise. Social enterprises and businesses share many similarities. First, they must be financially independent, that is, the product or service that is offered by the business and social enterprise must create enough revenue to cover all expenses. Both may charge consumers for their products and services and may generate profit. A social enterprise, however, must first-and-foremost looks to create positive changes in the world. Their primary key performance indicators are not profit but a specific social goal -- i.e. to improve education or to reduce plastic waste used by corporations. A social enterprise must also re-invest at least 75% of its profits back into the organization or donate it to a non-profit organization.
2nd Round
Everything in 1st round include
6. Marketing plan
Target Market Strategy Channel Positioning
Product and Service Strategy
Pricing Strategy
Communication Strategy
7. Development plan
Development Strategy
8. Financial plan
Revenue
Cost breakdown
Risk & Mitigation (optional)
1st Round
1. Company overview
Introduction
Mission statement
Objective & Problem
2. Product and service
Description
Features
Benefit
Revenue model
3. Industry and market analysis
Market Size and Growth
Trends
Target Market
SWOT analysis
4. Management organisation
Company Organisation
Management team
5. Competitive advantage
COACHING VIDEOS
Gain access to insights from seasoned entrepreneurs through their coaching videos
1-1
WORKSHOPS
Schedule 1-1 workshops to get advice on specific challenges with our team
Direct MEssaging
Have access to extra support from our staff. Direct your questions through our LINE
@fullcircle
WRitten
GUIDES
Gain access to written guides compiled and translated by our team
Rules & Requirements
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All participants must be a resident or a citizen of Thailand
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Proposed plans must have practicability to Thailand
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Proposed plans must tackle environmental issues in Thailand or be involved with an environmental issue in Thailand in some way.
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Participants may not pitch an existing business, social enterprise, or product
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Participants may not work on the competition outside of the given three weeks
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The team that wins first place will be awarded 30,000 Baht
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The team that wins second place will be awarded 15,000 Baht
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Works submitted by participants will be publicly celebrated
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Works submitted by participants may be used for marketing purposes in the future
Events agenda
